What are we
creating today?
Paste a link or drop in photos. Videos, posts and pages land in your library.
For real estate agents
Real estate social media,done for you.
Type the listing address. We make the posts and the walkthrough video, write the captions, and post them every day on Instagram, Facebook and TikTok.
How It WorksOne address in. A month of posts out.
1 · Type the listing addressWe pull the photos and the details. A Zillow link works too.
2 · Posts ready in secondsThe walkthrough, the Just Listed, the carousels. Captions already written. Change anything with a tap.
3 · Posted for youEvery day on Instagram, Facebook and TikTok. You approve, it posts.
This is the first time I’ve posted every day for a full month straight
Christine, real estate agent
This one I figured out on my own the first afternoon.
Mitzi, eight years in, “not a technology person”
Before and after
Two feeds.Guess which one gets the listing.
Where most feeds live: a just-sold from March, a car selfie with no house in it. Then the same twelve squares after a month on PropWalk: the listing, the walkthrough, the how-tos, posted for you.
Rick Sells Homes 🏠🔑REALTOR® 🏡 Helping YOU find your DREAM HOME!!! 🔑 DM me for a FREE consultation 📲 #1 agent (in my heart 😂) #blessed
SOLD!!!🏠🔑💰CALL RICK NOW 555-0199SOLD IN 3 DAYS
new listing coming soon!!! 👀👀
DROPPED!!!📉📉📉NOW’S THE TIME!!!!
CONGRATS TO MY BUYERS!!!🎉🎉🎉🔑🔑🏡🏡➜
😍😍😍 kitchen goals
Lauren WhitakerWestside homes, the real numbers, no fluff. New listing most weeks.
The loud one vs. Quiet luxury, the Westside
Why post at all
The buyers are online.So are the leads.
Not our numbers. The National Association of REALTORS® asked its members where their best leads come from, and asked the buyers where they start. Same answer.
Scroll to count
The agents posting every day are collecting the buyers who used to find you by chance. It is much easier to keep up now than to catch up later.
Sources: NAR 2025 REALTORS® Technology Survey · NAR 2024 Profile of Home Buyers and Sellers
Templates and looks
Pick a look.Every post follows it.
200+ of them, so your feed doesn’t look like the same Canva template half your office posted last week. Your name and brokerage on every one.
The eight carousel looks, one real slide each. Sample slides.
What it does
Four things it doeswhile you’re at a showing.
01 · Walkthrough videos
The photos you already have, walking.
Up to 10 listing photos in, a 30-second walkthrough back in about three minutes. Same rooms, same layout, nothing invented. No camera needed.
Say this at the listing appointment: fewer than 1 in 4 sellers say their agent put the house on social media at all. Yours goes on three.NAR, 2025 Profile of Home Buyers and Sellers
A real export, made from these eight photos. Not a mockup.
02 · Posts and carousels
A carousel people actually swipe.
Four kinds of post: the property tour, tips for buyers and sellers, a bit about you, and just listed/just sold posts. All in the look you picked, captions and hashtags written.
sample.agentSample account
03 · What to post
No listing this month? Still posting.
How-tos for buyers and sellers with your city filled in, and posts on what’s trending in real estate this week. 25 trending topics, 18 how-tos, 800 hooks. You never have to figure out what to post.
- What they didn't tell you about Los Angeles before you moved here.Trending
- How to get pre-approved in 7 stepsHow-to
- Top 5 hidden gems in Los Angeles that locals love.Trending
- How to read an inspection report without panickingHow-to
- Why the online estimate is wrong about your house.Trending
- 8 things to do before the photosHow-to
- Waiting for prices to drop: the math nobody does.Trending
- How your home actually gets pricedHow-to
We watch what’s working. We keep tabs on what real estate posts are landing on Instagram and TikTok right now. Yours follow along, so they don’t look like 2019.
04 · Photo tools
Fix the photos while you’re at it.
Dim room, empty room, grey sky, a kitchen from another decade. 15 fixes a month on the plan, then about a buck each. Edited photos ship with the disclosure and the original.
Agents and photographers
The people who use it.Their words, not ours.
Local agents and photographers who use it, in their own words. We don’t tighten them and we don’t trim them.
“Sunday nights used to be me sitting there trying to think of captions for the week. Now I upload once and it’s done, and I actually edit maybe one or two of them before posting. The rest go up as-is.”
“I’m not a technology person. Eight years in this business and I’ve avoided anything that looked complicated. This one I figured out on my own the first afternoon. I paste the link, look at what it made, and post the ones I like.”
“I’ve tried to be consistent on Instagram for three years and always fell off after about two weeks. This is the first time I’ve posted every day for a full month straight, mostly because the work is already done and I just have to hit the button.”
“Had two listings go live the same week and nothing prepped for either. Pasted both Zillow links Monday morning and had two full weeks of posts by lunch. That would’ve been three or four nights of work for me.”
“I’ve been getting noticeably more calls since I started putting videos on my listings. Hard to prove it’s the video specifically but it’s the only thing I changed, and my last two both had showings booked before the open house.”
“The before-and-after posts do the best for me by a mile. My sellers have started sending them to their own friends, which is free marketing I wasn’t getting before. One of them got more comments than anything I’ve ever posted.”Verbatim. Collected 2026.
“Photos go in, tour comes out, usually before I’ve finished culling the rest of the shoot. I’ve stopped turning down jobs where the agent wants video, which used to be maybe one call a week I just let go.”
“I deliver the gallery plus a week of ready-to-post content now. Agents notice that immediately — it’s the first thing they mention when they refer me. Nobody else around here is doing it as far as I can tell.”
“I’ve got a team and I usually have to drag people into new software. Not with this one. I showed one agent, she showed everybody else, and now it’s just what we do on every listing. I didn’t run a single training.”
“For my higher-end listings I still bring in a crew, that hasn’t changed. But I had a bunch of mid-range ones that never justified the cost and always looked like the odd ones out. Now everything on my page looks consistent, which I didn’t realize was hurting me until it wasn’t.”Verbatim. Collected 2026.
The offer
One plan.$79.99 a month.
Every listing needs the same things: the posts, the video, the posting, the photos. Here’s what each way costs you. One of them fits on a receipt.
- 90 posts
- 1 walkthrough videos
- 15 photo fixes
- Posted for you
Questions
The questions agents ask before they start.
Cool. What did they post this week? Probably a just listed and a just sold, and the same two people liked both. Nobody saves those. What people actually save is the useful stuff: how to get a house ready to sell, what closing really costs, what it’s like buying in a new city. That’s the content that gets you hired, and that’s what we make for you. Your name on every card.
Instagram and TikTok don’t show your posts to your followers. They show them to whoever’s likely to stop scrolling, one post at a time. So a first-time buyer how-to, a real number about your zip code, what a closing actually costs: that lands in front of people in your area who are thinking about moving, whether you’ve got 10 followers or 10,000. Your name and brokerage are on every one. So when a neighbor asks who to call, you’re the name that comes up.
Post anyway. That’s kind of the whole point. Buyer tips, seller tips, market stuff, a bit about you. The posts that keep you in front of people between listings, which is exactly when most agents disappear. Type your city and the month fills up. When the listing lands, paste the address and the walkthrough and the listing posts jump in the schedule.
Yes. Every post is yours to change: the words, the photo, the design, the time. Move it, rewrite it, swap the photo the night before. It goes out with whatever you did last.
Got a different question? Ask it.